OTHER PROJECTS
We ask good questions and rely on meaningful collaboration with our clients and their teams. Our objective is to tell engaging and authentic brand stories and create compelling visual identities.
Our process involves the three D’s: Discover, Determine, and Design.
Discover means keeping perspectives wide to allow for a broad range of ideas and influences.
Determine focuses on taking a combination of ideas and directions identified in the Discover stage and analyzing them in the context of market data and discovery insights.
Design is where we have a clear understanding of our goals, objectives, project demands, and details to develop a design solution.
A logo is not a brand, and a brand is not a logo. Logos, colors, typefaces, and visuals create an identity. Values, vision, and voice create a brand.